As marketing manager, I oversaw the Twitter page. I scheduled the posts, generated the content, and engaged with followers. Along with the PR department, I have also used Twitter to run giveaways and contests. 

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Moreover, I interacted with our followers and artists to gain traction, engagement, and followers. Twitter is one of our main resources to connect with the musicians we write about. With Twitter, we are also able to share River Beat's articles and events.

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I started working with the Twitter on February 5, 2017 and the account had about 450 followers. Currently it has over 600 followers. I have helped gained these followers 100% organically with no ads. Since it is a start-up, the money for Twitter ads had not been available.

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To the left are some examples of the types of tweets I have generated. Please click below to view the Twitter page.